FIGURE 8: YEAR-OVER-YEAR CHANGE IN THE TOTAL RATE OF HIGH AND VERY HIGH PRIORITY RESPONSES FOR ALARM SYSTEMS AND WI-FI-ENABLED VIDEO DOORBELLS Wi-Fi-enabled Video Doorbell Alarm System
Wi-Fi-enabled Video Doorbell
Alarm System
3.4
3.4
2.5
2.5
1.1
1.1
0.3
0.8
1.1
1.1
0.3
0.8
2020
2021
2022
Source: Greystar Design Survey, 2022.
2020
2021
2022
National statistics on actual crime trends during 2021 and 2022 are not yet available. However, the Gallup survey clearly shows that the public perceives an increase in crime during this period, and this perception may be driving the increased demand for features that help residents monitor and control access to their units. The perceived importance of alarm systems and video doorbells increased significantly in Durham, Greenville, and Kansas City from 2019 to 2022. These three metropolitan areas ranked among the top five in terms of the increase in high and very high priority response rates for both features. Chicago and New York were also in the top five metropolitan areas for increased demand for alarm systems, while San Diego and Albuquerque were in the top five for increased demand for video doorbells. High and very high priority response rates for alarm systems increased the most in mid-rise and high-rise
The rate of respondents who considered video doorbells a high priority or very high priority increased by nearly three and a half percentage points from 2021 to 2022, which was a much larger increase compared to the roughly one-point increases observed in the previous two years. Similarly, the rate of respondents who assigned alarm systems a high or very high priority increased by two and a half points in 2022, whereas there was only a roughly one-point increase from 2020 to 2021 and less than a half-point increase from 2019 to 2020. The increase in importance assigned to video doorbells and alarm systems corresponds to a perceived increase in crime. According to Gallup polling, in 2022, Americans were more likely than at any other time in the past fifty years to say that there is more crime in their local area compared to a year ago. Fifty-six percent of U.S. adults reported an increase in crime where they live, a sharp rise from 38 percent in 2020.
The rate of high and very high priority responses for alarm systems increased more among respondents with annual household incomes between $25,000 and $100,000 compared to respondents in other income brackets. High and very high priority responses for video doorbells increased the most among residents earning less than $50,000 per year.
communities in urban neighborhoods, whereas the reported importance of video doorbells increased the most in garden- style communities in the suburbs. The demand for both features increased the most among respondents with annual household incomes below $100,000.
32
33
Powered by FlippingBook